https://www.scenariodna.com/home daily 1.0 2026-07-01 https://www.scenariodna.com/contact daily 0.75 2026-02-07 https://www.scenariodna.com/learn daily 0.75 2026-08-12 https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1774193657581-NZA718J54WX817QDAW8B/1.png Workshops https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1774193657261-5VVWX8G5HT6GP7GH9LL2/2.png Workshops https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1774193661555-PYAB7U0BCN8EXKGJLQXR/3.png Workshops https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1774193661331-OHHWZ43HQI1BGUY3EZ2N/4.png Workshops https://www.scenariodna.com/culturemapping daily 0.75 2026-08-20 https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/c45afa06-5e6a-4f7d-8954-cf0160bec419/CM.png Approach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/888606ad-37bc-475e-a71e-89274e793694/Sandbox.png Approach - Make it stand out StoryEngine Sandbox is our structured sensemaking set of generative AI toolkits, built to turn cultural signals and complex discourse into organized, explainable foresight. Custom Skills for ChatGPT, Claude and Perplexity extend the research process across evidence gathering, analysis and internal workflows. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1a946533-a102-496c-85d1-6a6b0220e9d0/intelligence.png Approach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/644fe6a4-e665-43c3-ba0b-70579bf59b32/innovation.png Approach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/41b07d46-04aa-4867-8934-6db0c115df5e/narrative.png Approach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.scenariodna.com/media daily 0.75 2026-08-12 https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/25d2f7f3-182a-4a51-9431-6497faebfa25/221015_mke_vogue_italia_shot_02_022_v1_low_res.jpg Press - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/b7cd2e6a-3561-4b37-9665-34e85aa7a66e/flux_vogue.jpg Press - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/ee4cecfd-4a71-4caf-9d1e-319c931a3106/1343642.jpg Press - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/c6bc44cf-49b2-416f-bdaa-f71e67630183/space_nytimes.jpg Press - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.scenariodna.com/clients daily 0.75 2026-08-12 https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654367696046-WIUH65VZF6ODRQPGYA1I/11_thumb_s_blueberrypeachbake.jpg Clients - Make it stand out Ozery Bakery - Gaining context of current bread culture to understand where the brand fits in people’s lives in North America and beyond. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/a16a6d6c-a836-4336-94eb-50805fe9b09a/Screen+Shot+2022-06-05+at+7.39.32+PM.png Clients - Make it stand out Land O’ Lakes - Understanding the changing ideologies of food and the meaning of stewardship for food producers. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1641147361856-8PX0UZ2526QJPTILT2WE/unsplash-image-NZMeJsrMC8U.jpg Clients - Make it stand out Danone USA - Understanding the trends shaping the future consumption of coffee to develop new product innovation platforms. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654487140664-PI44YCVECRVX5IF5YNHY/fifco_stage.jpg Clients - Make it stand out FIFCO - Advising how to leverage cultural intelligence and transition effectively into a sustainability driven food and beverage company. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/a58f2e97-93d4-4ba9-920c-d4a8eef5c0a1/Screen+Shot+2022-06-05+at+6.03.07+PM.png Clients - Make it stand out Nike Japan - Understanding the emerging archetypes and muses of sport in Japan to inform brand communication. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/c99c4b36-adc3-48ce-891e-b0c04fdaed10/Screen+Shot+2022-06-05+at+8.42.57+PM.png Clients - Make it stand out Leviev Diamonds - Understanding what it means to be a woman in today’s world to prove viability for a bridge brand of diamond jewelry. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1591462057243-EW418TOVDM99F4QOUHNF/fa0d39c403ff271a7716a456e5e27d2a.jpg Clients - Make it stand out IKEA North America - Understanding the ways people design and use their kitchens and what that means to product and service design. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654486240371-YFMOSILVJNBS79B70B6R/listen-and-believe-story.jpg Clients - Make it stand out KEF Home Audio - Understanding the future of sound, its spaces and its critical role in our lives across the globe. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/ec5a1d47-afea-4384-95a1-f35674bcad5a/Screen+Shot+2022-06-05+at+5.45.42+PM.png Clients - Make it stand out Clorox - Uncovering the modern codes of cleaning relevant to today’s consumer who is awash in green marketing. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/594cd662-ec10-41e2-be87-e1c5d8b658b5/Screen+Shot+2022-06-05+at+8.47.13+PM.png Clients - Make it stand out Innovus Pharma - The widely used generic nasal steroid needed to understand human aspects of allergy routine, as Flonase moved OTC. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1591473852846-TW07VYP34PZWN0QLW0TB/555438486_1280x720.jpg Clients - Make it stand out Russian Standard Vodka - Understanding evolution of liquor rituals across generations to relaunch the brand in Europe and the USA. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/0047fbb4-1a9f-4fa8-806b-5d7fc0fdf6f3/Screen+Shot+2022-06-05+at+5.58.28+PM.png Clients - Make it stand out Coalition for the Bayadera Group - Mapping the bourbon category to develop and name a new internationally inspired luxury whiskey. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1591477095640-D38XPS0USV6Z9AIR8M93/imperialbeer.png Clients - Make it stand out Imperial Beer/FIFCO - Understanding emerging trends shaping regional beer consumption in Latin American markets. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/cb09b479-101b-49bd-94ec-76005ae4648c/Screen+Shot+2022-06-05+at+6.05.52+PM.png Clients - Make it stand out Lion Beer - Exploring conversations around craft brew in the US to gain an understanding of the evolution of craft brew drinkers. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1591381735456-0CZL9CMHFHIXCFGE5118/maxresdefault.jpg Clients - Make it stand out Waldorf Astoria - Understanding the emerging archetypes and muses of global luxury to inform brand repositioning. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/eda46c7c-31ae-4fee-97f9-abbc19a39f73/Screen+Shot+2022-06-05+at+6.15.36+PM.png Clients - Make it stand out Collette Tours - Unlocking the insights of the escorted traveler for Baby Boomers once focused on wanderlust. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654363947558-X3FORJ7WYDN31MECNO2H/whoweare_home-2.jpg Clients - Make it stand out Time Out Group - Understanding the changing meaning and ritual of our free time — at home and out. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/7efad548-716c-4474-9659-d061691f4709/Screen+Shot+2022-06-05+at+8.20.27+PM.png Clients - Make it stand out Wendy’s - Uncovering the codes shaping the culture of food for LatinX in America, relating to a new protean expression of ethnicity. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654367432143-R1M2HZITEWVYQAT9RQ6Q/18095694_1269084619878708_983604204352307200_n.jpg Clients - Make it stand out BTF Media: Ongoing collaboration for narrative development, casting, contextualizing stories, audience development and network innovation. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654486716241-JT2E6A0O4B1OHNR5ZEBY/unsplash-image-JNuKyKXLh8U.jpg Clients - Make it stand out STAKK Factory - Exploring media across Asia to get ahead of fans and surprise them with ideas that matter, including regional nuances. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654369278732-49072M9E7W6TWFWLPXZ6/6a00d8341c630a53ef015390cdcf30970b.jpg Clients - Make it stand out MUN2 - Identifying dynamics to grow and better maintain a young advantage, resonating with the US Hispanic sweet spot. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654485718297-SGPIIGRV0XF05W5WT559/americangreetings_taggers.png Clients - Make it stand out American Greetings - Exploring communication patterns among subcultures adept at using digital tools to build communities. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1591398975249-FYB25KC1BZ9YT3B9WWZN/2020-Honda-e-Charging-Point-01.jpg Clients - Make it stand out Honda - Understanding current and future perceptions of electric vehicles and what that means to brand communication. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/23189716-47c7-4cc4-97e2-a769b1e42d55/Screen+Shot+2022-06-05+at+7.44.04+PM.png Clients - Make it stand out Century 21 Insurance - Mining insurance perception to define company purpose and formulate a strategy to address challenges. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1654364457976-2U2DLL7SXJ5UDNFJSGBW/unsplash-image-jyd1S0QLpfE.jpg Clients - Make it stand out Cannondale (Dorel) Understanding subcultures as a foresight framework for unknowns in category segmentation and innovation. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/f381260a-c922-4462-b41c-7f5b4a002e68/13502968_q3_2020_retail_mob_480x360_yaris_launch_edition.jpeg Clients - Make it stand out Toyota - Mapping gave Yaris a positioning different from that of its sister brand Scion, which was thriving among car tuners. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/1b35ea26-b313-4ae0-be93-4085c5eba452/glo-press-text-generic-placeholder-express.web.1592.896.jpg Clients - Make it stand out DHL - Mapping challenges in the journey for extraordinary up-and-coming small business owners dealing with international shipping. https://images.squarespace-cdn.com/content/v1/57375dfac2ea512278c84289/ba33b922-929d-4d73-b5a8-9e0dd18832b8/Screen+Shot+2022-06-05+at+7.32.37+PM.png Clients - Make it stand out Verizon - Shifting perception that small businesses wanted to be big. 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